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Home / Communication / News / SOCIAL MEDIA TRAINING
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SOCIAL MEDIA TRAINING

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Tuesday, March 13, 2012
/
General News

What: SOCIAL MEDIA TRAINIG

Where: SUMMIT EVENTS

When: 13 MARCH

For JOURNALIST and PR people

8:30 - 9:00      Welcome and introductions

9:00 - 9:30      Social media use around the world

9:30 - 10:30    Social media benefits and barriers to adoption

10:30 - 10:45  Break

10:45 - 12:45 Managing social media in government on initiative level

*        Developing an objective and strategy

*        Managing agency content creation

12:45 - 1:30    Lunch

1:30 - 2:30     Use of social media to keep government open countable and responsible

2:30 - 2:45      Break

2:45 - 4:30      Questions/Answers 

Center for Technology in Government is a research institution in University at Albany in Albany, New York, focusing on the development of innovative solutions to help government better provide public services through technology. Through applied research and partnerships, projects are undetaken that address the policy, management, and technology dimensions of information use in the public sector.

Mission

The Center for Technology in Government works with government to develop information strategies that foster innovation and enhance the quality and coordination of public services.

Research Area

CTG's research areas include information sharing between government organizations. Researchers at CTG have conducted major studies on this topic about which little theoretical research has been conducted outside of Geographic Information System (GIS) area (Rocheleau, 2006, p.310). Examples include their studies on knowledge networks in public sector (Dawes, Cresswell, & Pardo, 2009) and the framework for information sharing between state and local governments (Dawes et al., 1997).Awards

Since 1993, CTG has earned recognition from state and national organizations for both its organizational accomplishments, scholarly papers, and the individual expertise and service of its staff. The Center have received honors such as Ford Foundation's Innovations in American Government award and Governing magazine’s Public Official of the Year award. The specific list of the 24 awards, including organizational awards, project awards, best paper awards, and individual and University awards is on the center's Web site: http://www.ctg.albany.edu/

Program goals:   The Center for Technology in Government staff  designed this program to help the Government of  Moldova develop a strategy for social media adoption in their agencies. The program will introduce the government participants to some of the challenges associated with adopting social media tools in government, and the differences between the three types of social media uses in government workspace. Specific topics to be covered will include access, account management and maintenance, management of agency- and citizen-generated content, management of citizen engagement, and others.  At the end of the program the experts will produce a set of recommendations and will draft a Social Media Guide to be considered for adoption by MD state agencies.

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